Sheldon Anthony IO

The growing availability of renewable energy technologies has enabled many technology companies to pursue their own energy independence. It is becoming increasingly common for the tech industry to self-supply electricity or source it from 100% renewable sources. It is a critical component in the technology ecosystem and technology companies that take the importance of it lightly will hamper their overall sustainability and future digital growth. Tech giants have left the mark and are in a race to take control of the costs of their operations. According to Gartner global IT spending in the energy and utilities market is expected to increase to 4.9% CAGR to reach an estimated $223.7 billion by 2025.^[1] 

One of the biggest predicaments with energy supply in the world today is the need for clean, renewable energy sources that can meet the growing energy demand. With the current reliance on fossil fuels and other traditional energy sources, the production of energy is often linked to environmental damage, pollution, and climate change. There is an increasing need for renewable energy sources that are both affordable and reliable to reduce the world's reliance on traditional energy sources and mitigate their impacts. Despite rising energy costs, the efficiency and continuous supply of conventional energy are sometimes not guaranteed to tech companies, which rely on it.

Among the world's largest software companies, Adobe provides a wide range of software services. This company is also taking steps to help make the world a greener place, just like many other large corporations. Utilizing sustainable technologies is the key to achieving this. The company uses wind and solar power to deliver its digital services. By 2035, Adobe is committed to delivering its products through renewable electricity. It is a goal that the company will pursue to reduce its carbon footprint and create a sustainable future. As part of a renewable energy collaboration, Endeavor signed a deal in 2018 to purchase 10MW of wind energy, which is the equivalent of all of the company's Californian energy usage. Green energy is a key to success in the modern world. The company will appear to be contributing to the solution, as well as reducing costs and trying to reduce greenhouse gas emissions.^[2] 

Without an efficient and constant supply of energy, tech companies’ operations, production, and performance can suffer significantly. An inadequate and unreliable power supply can pose challenges to their productivity and efficiency. This could mean delayed or missed product launches, higher costs of operations, and a decrease in customer satisfaction. Tech companies that are constantly disrupted by energy inefficiencies face the breakdown of their systems, networks, and data. These power outages can cause security threats, resulting in system shutdowns and network problems. These disruptions eventually lead to the denial of access to essential technology resources. Technology is a very competitive space and when a key component in your ecosystem cannot be supplied efficiently or is under threat of scarcity it makes it even more competitive to exist in the space.

To lead in tech energy independence, your business should commit to becoming carbon-neutral or negative, if not already. Your business needs to invest in renewable energy technologies, such as wind turbines, solar panels, and geothermal systems, and be actively working to reduce its carbon footprint. The age of energy as a service is upon us and as a technology company you want to be a supplier because you rely on it and because it is a core part of your ecosystem.